{"id":1122,"date":"2020-12-30T13:04:19","date_gmt":"2020-12-30T13:04:19","guid":{"rendered":"https:\/\/dmgpharma.com\/well-b-pharma\/"},"modified":"2023-07-21T15:43:52","modified_gmt":"2023-07-21T15:43:52","slug":"well-b-pharma","status":"publish","type":"page","link":"https:\/\/dmgpharma.com\/en\/well-b-pharma\/","title":{"rendered":"Well B Pharma"},"content":{"rendered":"\t\t
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Goals<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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\u2022 Offer businesses an umbrella brand that will allow them to increase their in-store sales at a very competitive cost.<\/p>\n

\u2022 Export the concept of online shopping to the point of sale. Bring together a multitude of products under the Well B Pharma brand under a single entity.<\/p>\n

\u2022 Allow the consumer to benefit, through the marketing programs offered, of various advantages when purchasing a product that is part of the umbrella brand.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Characteristics of the trademark<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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\u2022 The brand name, Well B Pharma, is aimed as much at 50 years and over (in reference to Doctor Marcus Welby, American television novel from the early 1970s) as at the new generation who appreciate abbreviations (Well B for Well Being).<\/p>\n

\u2022 Trademark easy to remember for consumers, in both French and English.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Setting up<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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\u2022 We offer you to sell your products in pharmacies under our umbrella brand Well B Pharma while keeping the name of your trademark.<\/p>\n

\u2022 The Well B Pharma logo will simply be integrated on the product packaging.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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Advantages<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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\u2022 Our umbrella brand will allow you to benefit from better registration rates for your products with chains.<\/p>\n

\u2022 The costs of the marketing programs will be amortized across all participants.<\/p>\n

\u2022 This will result in greater visibility as well as an increased presence at the point of sale at very competitive costs.<\/p>\n

\u2022 The economic and visual impact of the umbrella brand on the chains will allow participating companies to be able to compete with national brands in the sale of their products.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Goals \u2022 Offer businesses an umbrella brand that will allow them to increase their in-store sales at a very competitive cost. \u2022 Export the concept of online shopping to the point of sale. Bring together a multitude of products under the Well B Pharma brand under a single entity. \u2022 Allow the consumer to benefit, […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"ocean_post_layout":"full-screen","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"0","ocean_second_sidebar":"0","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"0","ocean_custom_header_template":"0","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"0","ocean_menu_typo_font_family":"0","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"0","footnotes":""},"class_list":["post-1122","page","type-page","status-publish","hentry","entry"],"_links":{"self":[{"href":"https:\/\/dmgpharma.com\/en\/wp-json\/wp\/v2\/pages\/1122","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dmgpharma.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/dmgpharma.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/dmgpharma.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/dmgpharma.com\/en\/wp-json\/wp\/v2\/comments?post=1122"}],"version-history":[{"count":15,"href":"https:\/\/dmgpharma.com\/en\/wp-json\/wp\/v2\/pages\/1122\/revisions"}],"predecessor-version":[{"id":1272,"href":"https:\/\/dmgpharma.com\/en\/wp-json\/wp\/v2\/pages\/1122\/revisions\/1272"}],"wp:attachment":[{"href":"https:\/\/dmgpharma.com\/en\/wp-json\/wp\/v2\/media?parent=1122"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}